This article could be the most significant one you've ever read if you're looking to create a sustainable revenue stream with any affiliate program you're promoting. We'll delve into the popularity and success of portal (or vortal) websites, which are essentially organized collections of links to other websites. These sites are popular because they save visitors time by providing a sorted and stored collection of links, eliminating the need for tedious search engine listings.
To illustrate the power of portal websites, consider a personal experience. While searching for motorcycle pricing information, I stumbled upon a few vortal sites geared towards the motorcycle community. These sites had everything I needed and more, leading me to make purchases from their resources and bookmark them for future visits. The sites didn't rely on fancy graphics or flash animations, but rather on solid, targeted content.
Here are the two websites I spent time on:
If you were to create and operate a vortal site, here's what you could look forward to:
To use a vertical portal for an affiliate program, create a portal on a topic related to the affiliate programs you're promoting. Here's how to get started:
First, decide on the type of portal you want to create. For example, if you're promoting Net Detective, you could create a portal around spy resources, investigation resources, adoption/genealogy resources, location services, search resources, employee investigation resources, or spy/investigation software resources.
You'll need a new domain name for this project. Here are some resources to help:
There are several ready-made directory systems available online to help you get your new vertical portal up and running quickly. Here are a few options:
You can find many more directory systems at Cgi-Resources.
Finally, you'll need a marketing plan. The goal of your portal should be to provide a one-stop resource for your selected category and focus on selling your product or promoting your affiliate programs. If you integrate your affiliate program banners, links, and classifieds into your site's framework, you'll be surprised at how successful your new venture could become. Every single visitor to your new portal is a potential customer, which means your sales will only rise with targeted traffic.
For more marketing material, check out The Helping Hand newsletter and marketing center.
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