This weekend in Vernon more than 140 representatives from new car dealers, manufacturers, and auto industry suppliers will gather for the 2012 BC Auto Industry Conference.
This is the third year in a row we have assembled this group to discuss the ins and outs of the auto industry, particularly as they relate to the province of British Columbia — and you, the car-loving consumer.
News of higher-than-average vehicle sales in B.C. for the first six months of 2012 indicates British Columbians are as loyal and supportive as ever of their new car dealers.
This weekend gives us the opportunity to expand our horizons, learning best practices and discovering new ways to improve the overall car buying experience so we can remain a leader in Canada’s automotive industry.
Chennai Engineering Colleges
If you’re going to learn from a company, it might as well be the best (or, at least most valuable) in the world. Carmine Gallo is the author of The Apple Experience, a book in which he delves deep into the Apple retail experience and breaks down exactly what Apple’s geniuses do to create such a memorable customer experience.
Engineering Graduation
Carmine also writes a popular weekly column on the topic of leadership and communications for businessweek.com.
Jared Hamilton, founder and CEO of Drivingsales.com, brings his expertise on Internet opportunities to the table in Vernon next week as well. He will be advising dealers on how they can better interact with you online. B.C.’s new car dealers are already active in this space and will be looking to Jared to help show them how to refine their activities and perhaps take them one step further.
Read more: vancouversun.com
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