How a Reputation Management Company Can Save Your Business?

So here is a list of advice and techniques that we hope will help you to manage your online reputation on the web:Use social media in your favour.Ensure that your marketing team is taking care of your social media for you and not just posting pretty cat pictures on Instagram. It’s important that you and your team have full control of all your social sites. Unfortunately there are some very bad intentioned people on the web and if they want they could harm your business’s reputation in seconds - and you don’t want that for your business, do you? Don’t focus only on Facebook, Twitter and Instagram, there is a lot more out there and you should take advantage of these new social networks. Dominate your SERP (Search Engine Results Page)Having a link at the top of Google is great and you should be very proud of it, but why not work very hard with your SEO company to take control of your SERP from top to bottom? - Yes, it’s possible!Blogging (high quality content)Blogging is definitely one of the best ways to get your brand noticed. Most companies already have a blog on their sites but they are failing in how they are using it. - If you are going to do it, do it right - Don’t ever post copied / duplicated content, if you do Google will penalise your site for that. Have in mind that a blog is one of the best ways to get in touch with your target audience, so be professional, always share positive information about your company, products / services and other topics. Reply to the comments, always be polite even if they are being rude or complaining about something. Invite your target to ‘be part of your brand’Get them to share your content on the web, encourage your customers to show why they love your brand so much / how they are using your products / services through YouTube videos / Tweets and Posts on Facebook. Google love when we use their services, which means that YouTube videos tend to rank very well on Google.These are just a few techniques that you could be applying to build your reputation online. So now you may ask: Is it worth getting a Reputation Management company to look after your online reputation? And my answer is, for sure! When you hire an experienced reputation management company, you get the benefit of their leveraged understanding from dealing with varied circumstances and numerous businesses.How much would it cost to hire a Reputation Management company?It can differ significantly depending on the distinct aspects of each company. It’s also important to consider the size of the company and how they are managing their social media profiles and how effectively they are doing it. What should I look for when hiring an Reputation Management company?First you should ask for their portfolio and they should be able to show you a successful case.A successful case should include:Before:

• Were they ranking for their main keywords?
• Were they ranking at the top of the page? 
• How is their social media management? How many likes / tweets / shares?
• Do people share their content? How is their engagement with their target? 
• Do they reply fast enough on the social media?

After:They should be able to show you the results and what techniques they used to improve the reputation. Be curious! Ask how they can help your business to get the same results.