In the wake of recent Anthrax scares, businesses may be hesitant to utilize postal mail for promotional purposes. A survey conducted by The Washington Post and ABC News revealed that 65% of Americans expressed concern over the possibility of anthrax bacteria being transmitted through mail. This could potentially impact businesses that rely on mail for promotional campaigns. However, there's a simple and cost-effective solution to this problem - direct mail postcards. These can be used to generate leads, close sales, encourage repeat purchases, and attract new customers.
Markus Allen, a client and friend who runs an online program that guides businesses in launching monthly, multi-exposure postcard marketing campaigns, shared his top 20 postcard promotional ideas. These ideas can be implemented by almost any business with immediate effect:
Creating professional postcards has never been easier, thanks to online services like AmazingMail. Simply choose a template or submit your own design, and your custom-printed, full-color postcard will be mailed out within days. There's no minimum order requirement, making it a cost-effective solution for businesses of all sizes.
To try out AmazingMail's services for free, visit their [website](http://www.amazingmail.com rial.html).
In conclusion, postcard marketing is a powerful tool for businesses looking to grow quickly and cost-effectively. It also addresses concerns about opening envelopes, making it a win-win solution in the current climate.
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